Products

Total Agency Management
Advantage is a fully integrated Total Agency Management system designed to simplify and expedite all aspects of agency business.  Whether you are a production shop, a media buying company, a public relations firm or a full service agency, Advantage provides a suite of robust software applications with the features you need to monitor and improve productivity and increase profitability!

Innovative, flexible applications help streamline processes
Advantage includes applications designed by agencies, for agencies.  Our innovative software products meet the needs of mid to large-size agencies with multiple offices or locations but also serve smaller agencies with easy-to-use features and efficient design.  You will not find a more robust and feature-rich software program designed specifically for your industry!

Highlights

Advantage includes client budgets and job forecasts, electronic job jackets, estimates, vendor quote requests, traffic scheduling, workload management, media estimating, media buying, A/P, A/R, check writing, bank reconciliation, customized client billing, electronic billing approval, general ledger with advanced report writer and extensive management reporting.

Our Accounting and Finance applications are preferred by agency financial managers.  While providing maximum flexibility in all areas of accounting and finance, Advantage also includes real-time processing, complete transaction audit trails and secure system access to facilitate timely month and year-end processing and stress-free audits!

Advantage communicates with other systems you use. We integrate with popular media buying packages including Arbitron (MRP), COREMedia, and Strata Marketing.  Advantage also contains many other tools for importing and exporting data for various purposes such as positive pay, financial data uploads, accounts payable and more.

Our unique Auto-Email and Alert systems automate and streamline communications while providing collaboration and file management capabilities.  Topics, events, documents and files may be linked to clients and jobs with a complete history of all comments and replies.

Webvantage provides browser access to alerts and "need to know now" information as well as key applications that bring commonly used applications to the fingertips of every staff member. Enter time sheets, open jobs, submit expense reports, view tasks lists and calendars, review and edit project timelines and traffic schedules and more.  Agency leaders can track key business indicators and run reports through this easy-to-use web portal.

Integrated features give every department a big advantage
Advantage brings together key departments by automating manual processes and sharing important information, while offering many special features that make your day-to-day workflow run like clockwork. 

Our role-based methodology ensures that every individual in the agency benefits from the software, making your agency more efficient, productive and profitable. Your staff and even your clients will benefit from the vast information resources of your Advantage Enterprise system!

Advantage has given us greater control of our finance and operations by allowing us to get at vital information in seconds rather than hours or days.

Doug Wilson, Adair Green Advertising